Future days will be complex, volatile and
uncertain, but it will also provide many new opportunities for small businesses
and their customers. Small businesses will get more specialised. Customers will
increasingly seek customised products and services. The rise of innovations,
flexible workforce and lower-cost manufacturing options will make it easier for
small businesses. In response to growing niche market opportunities, lower
equipment costs and better technology, it will be easier than ever to launch a
business without a big investment. Collaborative partnerships with big
companies will increase, as small companies bring to the table innovative
practices, market agility and intimate customer knowledge. Big firms will offer
small businesses, marketing and distribution power so that they can take their
innovations to broader markets.
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